A$AP Rocky — Creator Partnership Profile

Key metrics

• 18.5M total followers
• 4% engagement rate
• 91/100 CERS partnership score
• Platinum genome tier
• Primary platform: Instagram
• Based in: New York, New York

Partnership thesis

Luxury fashion and lifestyle equity co-creation deals leveraging AWGE creative agency and 20M+ cross-platform audience

Estimated branded post value: $100,000 – $250,000 per placement.

Why partner with A$AP Rocky

• Luxury fashion equity co-creation via AWGE (apparel, footwear, accessories)
• Creative director / brand ambassador for premium lifestyle and menswear brands
• Tour sponsorship packages (40+ date world tour, 2026)
• Music video and campaign creative direction for tech/lifestyle brands
• Festival headline sponsorship (Governors Ball 2026 and beyond)
• Instagram Followers: 18.5M
• Spotify Monthly Listeners: 20M
• Billboard 200 Debut (Don't Be Dumb): #1 (Jan 2026)

Previous brand partnerships

• Dior
• Gucci
• Puma
• Mercedes-Benz
• Bottega Veneta

Audience snapshot

• Age range: 18-32
• Gender split: 60% male, 40% female

Top interests

• Hip-Hop
• High Fashion
• Art
• Photography

Top locations

• United States
• United Kingdom
• France

Risk flags and considerations

• Historical legal incidents (2019 Sweden assault; 2021 Hollywood shooting trial)
• Ongoing civil suit by A$AP Relli (Terrell Ephron)
• Brand safety perception in conservative/family-friendly categories

Find A$AP Rocky online

• https://instagram.com/asaprocky
• https://youtube.com/@ASAPRocky
• https://open.spotify.com/artist/13ubrt8QOOCPljQ2FL1Kca
• https://x.com/aaboraprocky

Partner with A$AP Rocky on HypeStake

HypeStake is the creator equity marketplace where brands partner with creators through equity, royalties, and co-creation deals instead of one-off cash sponsorships. Every public creator profile includes a CERS partnership score, genome-tier analysis, and structured deal recommendations.